More important is the fact that embryonic stem cell research could lead to new treatments and cures for the many Americans afflicted with life-threatening and debilitating diseases. ~Ron Kind
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Hopes are always accompanied by fears, and, in scientific research, the fears are liable to become dominant. ~Paul Dirac
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Most clients expect experience design to be a discrete activity, solving all their problems with a single functional specification or a single research study. It must be an ongoing effort, a process of continually learning about users, responding to their behaviors, and evolving the product or service. ~Dan Brown
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